new thread
Old Spice Bodywash has a campain running in the Great Lakes area of Ontario Canada (it might be running in other places but I wouldn't know)that feature a Longhaired Fabio in place of their ususal bald/shaved Old Spice Guy.
Has anyone else on here seen it?
What do you think of it?
Do you think it will last?
Personally I'm glad to see a longhair doing something that will reach alot of people.
I've heard alot on here about the growth of longhairs in things like American football, but let's face it, a lot of people don't watch football (American or otherwise) and I'd bet that alot the people who do watch American football aren't aware that those players even have hair.
This campain could easily reach alot more people. That is, if its aloud to stay on the air long enough.
It's all over YouTube.
ArendJK,
Yes, just seen the Fabio camercial. He cut his hair ( to his shoulders ), Its a corny ad so I dont think it will last.
American football is still widely viewed, the Superbowl is a prized market for advertisers. I know my freinds who are football fans always mention those "hey look at that guy with long hair " to me when we're watchin a game. Im not a football fan but my wife is, but I cant imagine anyone saying anything negative to a 6' 5" 350 lb., man with long hair and arms the size of most peoples heads.
Fabio a small man campared to the size of those athletes
Cheers
Glinka
Yes, I've seen it; there are several ads on Youtube. I put it on my FB page too, it is too funny! Fabio has always been a favorite long haired male in the US, from TV comercials to the cover of paperback romance novels to guest appearances on 'The Man Show'. He has a great sense of humor, and the Old Spice commercials are known for being cheesy - that is one of the things that make them memorable, which is key to advertising. It is not about how long the commercials will run on TV, indeed, they have *already* served their purpose (now that's an effective campaign!!), and will no doubt continue to circulate. My opinion: a genius marketing move!
I'm happy to see it, I think Fabio looks great and has great hair so um yeah...
... but I think Bruce Campbell will always be the coolest Old Spice Guy. Hail to the king, baby.
--Val
I totally agree. Bruce Campbell all the way, even without long hair.